Ashley Heinnickel

Vice President of Marketing & Communications

Ashley Heinnickel

Vice President of Marketing & Communications

Based in our Pittsburgh office, Ashley serves as a member of the Executive Leadership Team and leads the Marketing and Communications department. She is responsible for developing, implementing and monitoring strategies that drive growth and the demand for LDG services. Ashley brings with her the knowledge and experience of 15 years building and executing strategic marketing and business initiatives across the software, education and transportation industries.

She comes to LDG from Excel4apps, a Pittsburgh-based software company, where she served on their Leadership Team as Senior Director of Global Marketing. During her six years with the company, she was instrumental scaling the global and North America marketing teams, guiding corporate marketing, content design, communications and strategic planning efforts to support its four global entities. Prior to that, she served in various leadership roles including Director of Marketing for Carnegie Learning and General Manager for Fundamental Labor Strategies.

Ashley holds a bachelor’s degree in business administration from Westminster College and participated in the Leadership & Negotiation Academy for Women, conducted by Carnegie Mellon University’s Tepper School of Business, from 2015-16. A mother of three, she enjoys running, photography and digital scrapbooking in her spare time, and she draws on her experience as a college basketball player to coach her daughter’s 1st/2nd grade basketball team.

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