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Larson Design Group, an emerging national architecture, engineering and survey firm headquartered in Williamsport, is excited to announce that Ashley Heinnickel has joined its executive team as Vice President of Marketing and Communications. Ashley brings with her the knowledge and experience of 15 years developing and executing strategic marketing and business initiatives across the software, education and transportation industries.
In this role, Ashley will drive marketing activities that support the strategic and creative direction of Larson Design Group by leading the marketing and communications team and serving as a business partner to the corporate service teams and divisions.
“We are excited to have Ashley bring her passion for teamwork, continuous improvement and experience in planning and implementing strategic marketing initiatives to LDG,” said CEO Keith Kuzio.
She comes to LDG from Excel4apps, a Pittsburgh-based software company, where she served on their Leadership Team as Senior Director of Global Marketing. During her six years with the company, she was instrumental scaling the global and North America marketing teams, guiding corporate marketing, content design, communications and strategic planning efforts to support its four global entities. Prior to that, she served in various leadership roles including Director of Marketing for Carnegie Learning and General Manager for Fundamental Labor Strategies.
About Larson Design Group
Larson Design Group is a 100 percent employee-owned firm with 10 offices in four states. For more information, visit www.larsondesigngroup.com.